Need Help Identifying Low Quality Pages? Here’s How!

There are many ways by which you can identify if Google thinks that your page is a low quality page or not. There have been experiments where removal of low quality rankings led to an increase in rankings on a lot of stuff. So the challenge that remains is to figure out what actually a low quality page entails and what you can do to identify them.

The first step towards doing the same is to understand what constitutes “quality” for Google.

As any ppc seo services provider would explain to you, Google wants to make sure that that the content you produce is of value and that the content is actually unique. This means that it isn't just words or phrases that need to be different but also the content that needs to be valuable and reference worthy for Google to promote and show it to users who are looking for relevant content.

Google has shown in the past that it likes to see content that has a lot of external sources linked editorially toi the page because this tells them that the page is probably high quality and that it is worth it to reference the page on the SERPs.

And it is not just the sources that must be of high quality, but also the content of the page. There can be external and internal links so that Google interprets that the high quality page that you have linked of your website on a different web page has made your original web page, just as worthy because it is not only linked to a high quality page, but also is one.

There is an interesting point that many tend to miss when it comes to identifying low quality pages. This one, sadly, you can do nothing about. If you type something, click on a certain page, then forget about it and start looking for something else, Google assumes that the query has been satisfied. In this sense, Google starts raising your page’s ranks because it believes that your page has been able to resolve a user’s query and wil help people in future. If they click on the back page, then Google assumes that the page did not successfully resolve the query and is thus a low quality page.

If you haven’t heard about this point before, then have you ever read up on SEO? It is necessary for Google to have pages that have a high quality accessibility with intuitive user experience whose design is compatible on any device including a mobile, desktop, tablet, or a laptop. What you really need is grammatically correct and well spelled content. The tests that were taken before have lead to some interesting revelations like having poor spellings or bad grammar can actually lead to having your featured snippets removed from the SERPs. This tells us that they are constantly analysing the type of information that is provided to us. This is also a reason why Google likes to see the transcript of any video so that it knows that you know what you are talking about and that you are not floozy.

Content that is well organised, easy to consume, and easier to understand is also something that Google likes to see in its web pages. Even if you are an email marketing services provider, someone who has to be in the digital marketing business: you would need a good understanding of what Google, the biggest search engine in the world considers as a high or a low quality page.

More info : 10seos